

Be sure to add descriptions to your images with a link to your website as well. Either way, remember that any image should be clean, have a high-resolution and strongly communicate your intended message.

These don’t have to be photos of people or food - they could be interesting infographics. Once you make a decision, consider the format of your ad. With this in mind, consider whether your target demographic fits into this picture at all and whether Pinterest suits your needs. It ultimately comes down to whether your target audience matches the demographics of Pinterest. The worth of advertising on Pinterest depends on your product or service. now represent half of the platform’s user base, which means you can reach potential customes globally. Given the huge success and influence of Pinterest, the short answer is yes, you should try your hand at advertising here.

Related: How much does it cost to advertise on Pinterest So, if you’re interested in getting in on the action, here’s what you need to know. For advertisers, that represents a treasure trove. It even offers a “buy” button that makes consumption exceedingly easy.Īs a result, Pinterest is now valued at $12.3 billion, with 200 million monthly active users. Seventy-five percent of these saved pins come from businesses, and there are 100 billion ideas on the platform. Millions of people - mostly millennial women and new mothers - have taken to collecting merchandise from around the internet and pinning it to their boards. As social media becomes more visual, Pinterest is gaining enormous popularity.
